Monthly Archives

September 2020

Messe Frankfurt Revamps Spring 2021 Trade Fair Schedule

By | 2020

The largest trade fair, congress and event organiser Messe Frankfurt, will not, be holding any of its own physical trade fairs at its Frankfurt exhibition grounds between January and March 2021. The company is said, to be revamping its spring trade fair calendar, to focus on new synergies and digital offerings.

Messe Frankfurt has already organised 13 large trade fairs at various locations in China since the crisis began.

However, it is not possible to hold such events in Germany at present. This is in spite of the fact that exhibition halls are among the safest enclosed buildings in which people can spend time without being subjected to an increased risk of infection.

The halls can be continuously resupplied with fresh air, and in conjunction with the measures included in our extensive hygiene concept, people could safely do business in person here on the Frankfurt exhibition grounds.

Now that it is not only governments tightening travel restrictions, but also companies, the latest pandemic developments are causing growing uncertainty amongst trade fair customers.

Wolfgang Marzin, president and chief executive officer of Messe Frankfurt said:  “It is important for our customers that we make a decision at an early date, as it would otherwise be time for them to begin investing in their trade fair presentations. Messe Frankfurt will continue to work closely with its customers to ensure that its decisions serve the interests of the exhibiting industries.”






IBTM World 2020 Transition to Virtual

By | 2020

IBTM Events has announced that IBTM World 2020 will be held as a virtual event this year. The decision was made after consultation with partners of the event and, because of the travel restrictions of Covid-19.

“Whilst we have been planning positively for a live event in December, and we know that people want to get back to meeting face-to-face, the situation across Europe and the wider world remains very changeable. Therefore, even though the show is still some months away, we believe we have a responsibility to provide clarity to enable our partners, exhibitors, buyers and visitors to plan for the future,” said David Thompson, event director.

Commenting on the news Christoph Tessmar, director of Barcelona Convention Bureau, said: “We are very sad that IBTM World will not take place live in Barcelona this year. We all wanted, and indeed hoped that we would be able to get back to meeting face-to-face this year, and I know this has been an incredibly difficult decision for everyone involved. We remain committed and supportive partners of IBTM World and together we very much look forward to hosting the global events industry in Barcelona next year.”

IBTM World Virtual will take place from December 8 to 10.  It will incorporate one-to-one meetings between exhibitors and buyers, as well as a knowledge programme with a range of targeted education sessions.

At the same time, exhibitors and buyers can benefit from IBTM’s bespoke appointment system of matchmaking buyer’s business needs with supplier’s services.

Sarawak Business Events Performance with Highest Economic Impact from Corporate Meetings and Incentives

By | 2020

It was reported during the recent Business Events Tribal Meet @ Sibu that the business events industry in Sarawak, has  accumulated an economic impact of RM1.6 billion from 2006 to 2020.

In 2019 alone, Sarawak had a bidding success rate of 94 percent by securing 99 business events which was worth an estimated RM122.71 million in direct delegate expenditure.

Today, Sarawak excels in the conventions segment. Currently, conventions make up 80 percent of the state’s economic impact. As for secured business events, Sarawak has bagged 88 events for the years 2020 until 2022.

Corporate meetings and incentives segment will be the focus in 2021 with the aim, to increase the market share by at least 20 percent over the next five years in line with the objectives of the Sarawak Economic Action Council (SEAC).

The industry gathering, organised by Business Events Sarawak highlighted the development of corporate meetings and incentives segment, described as the transformative economic impact strategy for Sarawak’s business events industry.

Incentivised packages for future corporate meetings and incentives are available for planners. It has been proven for Sarawak, that these incentivised packages has been the key solution in minimising cancellations during the Covid-10, with 95 percent of business events still ongoing and three cancelled.

Other initiatives industry players can look forward to is the Tribe Digital Campus which is a product by BESarawak in collaboration with government agencies and industry partners.

Tribe Digital Campus is Sarawak’s business events industry’s first education and business exchange platform that offers its registered members complimentary and sponsored classes. Open to all interested parties regardless of location and profession and registration is free.

Commenting on the business events industry’s stance in Sarawak, Amelia Roziman, acting chief executive officer of BESarawak said, “This industry has shown a tremendous sense of unity, which we know it as #TRIBESPIRIT is a movement showing our ownership of our value that unity is the key to plough through a phase as challenging as COVID-19 pandemic.”








ICCA’s 59th Congress Complemented with Events Held Regionally

By | 2020

Since travel is a major concerned for many, this year, ICCA is showcasing a unique hybrid model of its event. While Kaohsiung remains the main venue, the 59th Congress is accompanied by regional hub events across the globe. For those who choose to stay at home, a virtual option will be available.

List of regional hubs are:

  • Cape Town, South Africa
  • Sarawak, Malaysia
  • Latin America Virtual
  • Luxembourg
  • Malaga, Costa del Sol, Andalucia, Spain
  • North America Virtual
  • Riyadh, Saudi Arabia

While the North and Latin American Chapters will be hosting a bespoke virtual hub.

The congress will still have a unified theme of ‘Transforming Global Events Together’ whereby ICCA’s global community, are encouraged to connect and explore new ideas, formats and technologies – to combine efforts and create the ‘Kaohsiung Protocol’ – which will be the framework that identifies major trends and key strategies for international meetings industry to thrive.

In terms of registration, ICCA’s Congress will offer risk-free, flexible options that will allow attendees to change their registration type.

The hub events will feature live, streamed content from Kaohsiung as well as, bespoke local content in each of the destinations.

There will also be a six-week long interactive ‘Road to Kaohsiung’ pre-congress programme exploring key issues of the international meetings industry.

ICCA CEO Senthil Gopinath said: “The regional hubs allow us to provide members with a variety of attendance options depending on their ability and attitude to travel. The 59th ICCA Congress has provided an opportunity to re-imagine the way we deliver the event and we are excited to be working with so many local and global partners to ensure it meets the expectations of all attendees. I take this opportunity to thank the regional hub hosts and commend their commitment to bringing the ICCA family and the meeting industry together.”

Inaugural Event LIFEEXPO 2020 Concluded Successfully

By | 2020

The three days of virtual expo and conference held in Delhi, India, ended on August 28 with lively discussions, networking and contributions from around the world on the new normal in life; showcasing latest trends in the travel and MICE sectors and the importance  of adapting  to Ayurveda for health and lifestyle.

Organised by Delhi based exhibition experts, forty over global speakers joined the event virtually over the three days and debated on the new norms of doing business, living wisely and adapting to new trends.

Among the topics during the conference, were challenges in the current MICE situation, the status of the travel and hospitality business and on restart business models.

There was also the power packed Ayurveda, Yoga, Health and Lifestyle with the second session dedicated to Ayurveda and its role in the current new normal. Together with focused sessions on emotional wellness.

Corporate think tanks brought together key corporate buyers from the industry aimed at safety and hygiene this presented a positive outlook on their future plans.

While Thailand Convention and Exhibition Bureau shared with the participants updates in Thailand MICE.