The Cathay Pacific Group and the Hong Kong Committee for UNICEF (UNICEF Hong Kong) announced that a total of HKD11.7 million was raised from the Change for Good in flight fundraising programme in 2017.
This partnership according to Judy Chen, chairman of UNICEF Hong Kong, has engaged millions of Cathay Pacific passengers in contributing to UNICEF’s global mission of giving every child a chance to survive and thrive.
Rupert Hogg, Cathay Pacific’s chief executive officer mentioned that he is deeply touched by the overwhelming generosity of the passengers in enabling the airline, to raise nearly HKD190 million over the years of the Change for Good programme.
Since its launch in 1991, the programme has successfully converted spare change from Cathay Pacific passengers into supplies and services to improve the lives of vulnerable children worldwide. The airline has designated HKD2.73 million out of the total donation in 2017 to support UNICEF’s Schools for Asia programme in Myanmar and India.
The thematic programme which aligns with one of the airline’s key community engagement endeavours of promoting youth development aims to; provide quality and sustainable learning for children. A particular focus is on disadvantaged children who are less likely to receive education because of their gender, ethnicity, disability, geographic location or economic circumstance.
Summer of 2019 Cathay Pacific will offer daily a non-stop service to Seattle strengthening the only direct link between Hong Kong and the bustling city on the west coast of the United States. Flown by the airline’s technologically-advanced Airbus A350-900 aircraft, the Seattle route is Cathay Pacific’s eighth to the United States that follows existing services to Boston, Chicago, Los Angeles, New York (JFK), New York (Newark), San Francisco and Washington DC.