International Media Familiarisation Tour 2018 Organised by Thailand Convention Bureau (TCEB)

Press Room > 2018

This year TCEB showcased all the aspects of “Thainess” which highlights the national character of the people and culture of Thailand especially through service and hospitality.  The bureau also shared with the media: the important role of MICE in Thailand’s economic development plan for the country’s Eastern Economic Corridor (EEC) under the Thailand 4.0 policy.  During the trip, members of the media visited the EEC cities of Chacoengsao, Pattaya, Siracha and Rayong and experienced the readiness of these cities, to host MICE.

A press conference was organised by TCEB on the development and promotional plans for the MICE industry in the Eastern Economic Corridor of Thailand, together with an overview of the opportunities for the MICE industry in the EEC, and information on the country’s economic model.

First stop was Bangkok, the capital, where the journalists enjoyed the hospitality of a one night stay at the Thai owned hotel, Lancaster Bangkok, and were entertained to a high tea of Thai delicacies. The evening was spent exploring the Regional Observatory at Chacoengsao, an astronomical centre established by the National Astronomical Research Institute of Thailand under the country’s Minsitry of Science and Technology. The observatory has spaces available for events, among those on; astronomy-related educational activities.  A welcome dinner was held at the observatory hosted by the president of TCEB, Chiruit Isarangkun Na Ayuthaya.

A visit to Siracha district considered to be the first eastern seaside town of Thailand that, has risen to prominence as a result of the of the country’s industralisation during the reign of King Rama V.  The high demand of labour due to the growth of industries has attracted Chinese immigrants who worked and settled here, helped built the Siracha of today.

Members of the media gathered at Vajiravudh Scout Camp for team building where they engaged in scout orientated skill games and outdoor activities – ending with a campfire and barbeque. The camp is well known for its outdoor activities among primary and secondary school children in Chonburi district, as well as Bangkok and nearby provinces.

Corporate social responsibility project at Ban Krasae Bon in Rayong, is a sustainable tourist destination with fruit orchard and aqua culture.  The journalists participated in clearing the river of overgrown water mimosa and collecting the plant for compositing.  This includes the planting of trees, with many learning to make soap in mangosteen fruit casings.  After which they enjoyed a farm-to-table lunch with a menu of seafood caught from the Prasae River and of vegetables grown on the project.

Then on to a one night stay at Ao Prow Resort on the island of Samet which is a local-owned property of about 100 rooms and equipped with conference facilities.  The luxurious resort has a spectacular scenic view of the Gulf of Thailand.  The island is only a three-hour ride from Bangkok and is considered a quick getaway for many locals and tourists alike.

Pattaya is the final destination of the familiarization tour, and is one of Thailand’s five MICE cities.  The city has over 100,000 rooms combined and quite a comprehensive range of facilities for conventions and exhibitions.  Pattaya is set to become an industrial centre in the EEC in the near future, especially once the U-tapao Airport is linked to Suvarnabhumi and Don Muang Airports in the next five years.

At the same time members of the media, visited Pattaya’s latest convention centre, the Nongnooch International Convention and Exhibition Center. It is located within the Nongnooch Tropical Botanical Garden, considered to be one of Pattaya’s best known attractions.  The centre has altogether an area of 20,000 square metres of functional space.

IMFT 2018 Press Conference – Sunrise at Eastern MICE Corridor

Vajiravudth Scout Camp Activities

Corporate Social Responsibility Project at Ban Krasae Bon in Rayong and Farm-to-Table Lunch

The publisher and editorial board of MICE in Asia would like to thank Thailand Convention and Exhibition Bureau (TCEB) for inviting an editorial representative of the publication to participate in the IMFT 2018.