Private Sector Interest in Bahrain’s MICE industry

Bahrain’s business tourism sector gained momentum with the signing of an agreement between Bahrain Exhibition & Convention Authority (BECA) and Bahrain Chamber of Commerce & Industry (BCCI). The agreement formalises the partnership between BCCI and BECA, and confirms the Chamber’s commitment to support the growth and competitiveness of Bahrain’s business tourism industry. This is by promoting the activities of BECA among its members and to the various Chambers of Commerce in the GCC and the rest of the Arab world.

BECA’s commitment to the agreement entails providing marketing and promotional opportunities to BCCI, as well as new business opportunities for its members. This is through BECA’s International exhibitors and visitors wishing to appoint local agents and distributors or team up with local partners to sell and promote their products and services locally and to the region.

The agreement was signed by Debbie Stanford-Kristiansen, acting chief executive officer of BECA and Othman Mohamed Sharif Alrayes, BCCI treasurer and acting CEO on behalf of the Chamber. Present were Mahesh Bhatia, BECA project manager, Duha Hussain Ahmed Ali, BCCI festival & exhibitions supervisor and Jaffar Salman Aloraibi, BCCI acting manager – department of cooperation & bilateral relations ceremony which was held 2008 at the Bahrain International Exhibition & Convention Centre.

“This is an exciting time for Bahrain business tourism, and we are encouraged by BCCI’s
commitment to the industry. Together, we are going to make it happen,” said Stanford-Kristiansen. “Partnerships are vital to the success of the MICE industry. We strongly believe that the drive for business tourism projects must come from stakeholders such as private sector companies. They know first hand what the local needs and priorities are,” she added.

Mr. Alrayes expressed his appreciation to BECA and the Ministry of Industry and Commerce, particularly to His Excellency Dr. Hassan A. Fakhro, the Minister and Chairman of the Board of BECA, for his support for the private sector. “We are very appreciative of the Ministry’s contribution to the economic development in Bahrain through this important industry,” said Mr. Alrayes. “A good working partnership between BCCI and BECA will ensure that Bahrain continues its economic growth.”