ITB Asia 2020 by Mess Berlin (Singapore) Goes Virtual

Press Room > 2020

ITB Asia, MICE Show Asia and Travel Tech Asia come this October 21 to 23 will be held in a virtual platform, while the live event, has been postponed to 2021 in Singapore

It will be hosted on a newly developed platform known as the ITB Community. The ITB Community is set to launch on August 12. In addition to hosting this year’s edition of ITB Asia, MICE Show Asia and the inaugural Travel Tech Asia, ITB Community will also facilitate a year-long virtual engagement programme for key stakeholders.

“We undertake a huge responsibility as Asia’s leading travel trade show to adapt and serve the travel trade community in recovery. Taking into consideration the need for businesses to connect, it is imperative for us to unite the community to enable business meetings to take place for a seamless knowledge exchange. ITB Community will be the latest permanent addition to a wide variety of offerings we have for our customers to tap into for their business success,” said Katrina Leung, managing director of Messe Berlin (Singapore).

The three-day virtual event for ITB Asia, MICE Show Asia and Travel Tech Asia will incorporate key features such as: business matching between buyers and sellers; top notch conference sessions; and virtual exhibition.

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