TCEB Launches Campaign to Assist MICE Entrepreneurs in Responding to Business Disruptions Brought about By COVID-19 Pandemic

Press Room > 2020

Thailand Convention and Exhibition Bureau is currently focusing on digital-based MICE services amidst the lockdown worldwide. The bureau has announced two projects to help MICE entrepreneurs in the country.

The first is the Virtual Meeting Space or VMS which enables Thai MICE entrepreneurs to continue operating their business online and at the same time, re-skill their employees in using virtual platforms. While the other called ‘Simple Ways to Prevent the Spread of COVID-19 in Your Meetings and Events’ offers MICE venue owners and operators, an incentive to upgrade their safety and health standards.

Through VMS, three categories of virtual meetings are supported by TCEB: Webinar; O2O (offline to online); and E-Learning Platform. The bureau provides preparation and set-up of a studio or at the organiser’s venue for live streaming which includes, technical co-ordination and system monitoring.

For the second project TCEB offers a 30,000-baht subsidy for each MICE venue to formulate and implement COVID-19 screening and prevention measures as stipulated by the country’s Ministry of Public Health.

Apart from the two projects an information centre has been set up, to monitor the pandemic situation on the MICE industry of which industry members can also keep abreast on the latest development of the COVID-19 in the country and with the latest government rules and regulations  on the crisis.