UFI Open Seminar in Asia for the Exhibition Community

Press Room > 2009

The Global Association of the Exhibition Industry (UFI) organised a seminar from February 12 to 13 at the Kuala Lumpur Convention Centre. It was held to bring together the exhibition community consisting of members of UFI worldwide and professionals in this industry. To help people in the exhibition business face the challenges of the difficult times ahead, the seminar centred its talk on how to run exhibitions in time of crisis.
Speakers shared with participants steps to be taken to better their exhibitions, as well impart some practical tips. Among the topics covered were on the eco friendliness or the greening of exhibitions and future exhibition trends.

Left is Julia Douglas, managing editor of MICE in Asia with Irene Sperling, vice-president and associate publisher of Trade Show Executive magazine.

Bae Byung-Kwan, chief executive officer of COEX Korea a keynote speaker of the UFI Seminar in Asia 2009.