The meetings, events and hospitality technology provider has been re‑appointed Official Onsite Registration and Event App Partner for Convening APAC 2026, SIGNAL: Mastering Change. The event to take place from April 12 to 14 at Marina Bay Sands, Singapore.
This marks the second consecutive year that PCMA has selected Cvent to power its flagship regional conference, which is expected to welcome over 350 business event professionals from across the Asia Pacific and other key global markets.
As part of the renewed partnership, Cvent will deploy its OnArrival 360 check-in and badging solution alongside the Cvent Attendee Hub mobile app to streamline onsite registration and speed up badge printing.
At The Business of Events 2025, this combined solution helped PCMA cut manual efforts by an estimated 30 to 40 percent, achieve a 93 percent check-in rate and drive strong app adoption with 161 downloads.
Digitised, QR code-based check‑in and on‑demand badge printing effectively eliminated registration queues and manual errors, while real‑time badge scanning and in‑app analytics provided richer insight into delegate behaviour and programme performance and helped sponsors better measure ROI from visibility and engagement across the event.
“Our continued partnership with PCMA, now in its second year, underscores our commitment to helping event professionals raise the bar for attendee and sponsor experience across the region by combining Cvent’s data‑driven event technology with PCMA’s world‑class content and community,” said Will Kataria, country head, Singapore, Cvent.
While Florence Chua, managing director of APAC, PCMA said: “This deepened mutual understanding significantly reduces implementation lead time while ensuring a seamless, ‘stress-free’ journey for our participants. By streamlining our operations through this trusted partnership, we can focus on delivering the PCMA experience that the community expects.”